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Lim Young-woong ranks first in trot singer brand reputation... Park Ji-hyun second, Lee Chan-won third

KIM Soyoun
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2025-02-23 08:38:44
Lim Young-woong. Photo | Star Today DB
Lim Young-woong. Photo | Star Today DB

According to big data analysis results for February 2025, Lim Young-woong ranked first in trot singer brand reputation.

The Korean Corporate Reputation Research Institute extracted 83,111,751 pieces of big data on trot singer brands from January 23, 2025, to February 23, 2025, to analyze consumer participation index, media index, communication index, and community index, measuring the brand reputation index. Compared to the 72,348,202 pieces of trot singer brand big data from January, this represents a 14.88% increase.

The brand reputation index is an indicator created through brand big data analysis, revealing that consumers' online habits significantly influence brand consumption. Through the analysis of trot singer brand reputation, it is possible to measure positive and negative evaluations of trot singer brands, media interest, and the volume of consumer interest and communication. The brand reputation ranking recommendation index was included as a weight in the brand reputation algorithm.

The top 30 trot singer brand reputation rankings for February 2025 are Lim Young-woong, Park Ji-hyun, Lee Chan-won, Kim Yong-bin, Park Seo-jin, Tae Jin-ah, Na Hoon-a, Nam Jin, Ahn Seong-hoon, Young-tak, Son Tae-jin, Joo Hyun-mi, Jin Hae-sung, Song Ga-in, Jung Dong-won, Seol Woon-do, Jang Yoon-jung, Jeon Yu-jin, Jin Sung, Jang Min-ho, Hong Jin-young, Choi Soo-ho, Kang Moon-kyung, Yoyo-mi, Kang Jin, Eun Ga-eun, Kim So-yeon, Na Tae-joo, Kim Yeon-ja, Park Hye-sin in that order.

Lim Young-woong, who recorded first place in brand reputation, had a participation index of 1,521,381, media index of 1,719,735, communication index of 1,810,800, and community index of 1,690,149, resulting in a brand reputation index of 6,742,064. This is a 23.56% increase compared to the brand reputation index of 5,456,666 in January.

Second place, Park Ji-hyun's brand had a participation index of 1,115,752, media index of 614,302, communication index of 872,959, and community index of 858,453, resulting in a brand reputation index of 3,461,466. This is an 11.50% increase compared to the brand reputation index of 3,104,375 in January.

Third place, Lee Chan-won's brand had a participation index of 928,612, media index of 532,319, communication index of 639,088, and community index of 973,834, resulting in a brand reputation index of 3,073,853. This is an 8.99% decrease compared to the brand reputation index of 3,377,376 in January.

Fourth place, Kim Yong-bin's brand had a participation index of 604,354, media index of 755,120, communication index of 624,718, and community index of 936,575, resulting in a brand reputation index of 2,920,768. This is a 253.34% increase compared to the brand reputation index of 826,625 in January.

Fifth place, Park Seo-jin's brand had a participation index of 428,664, media index of 826,012, communication index of 514,570, and community index of 851,638, resulting in a brand reputation index of 2,620,884. This is a 53.93% increase compared to the brand reputation index of 1,702,631 in January.

Korean Corporate Reputation Research Institute Director Koo Chang-hwan stated, "According to the brand big data analysis results for February 2025, Lim Young-woong's brand ranked first. Analyzing the trot brand category, there was a 14.88% increase compared to the trot singer brand big data of 72,348,202 in January. Detailed analysis shows a 44.91% increase in brand consumption, a 44.04% increase in brand issues, an 8.14% increase in brand communication, and a 2.05% decrease in brand spread."

He added, "In the link analysis for Lim Young-woong's brand, 'to advance, to be precious, to disclose' scored high, and in the keyword analysis, 'Hero Era, Netflix, I'm Here: The Stadium' scored high. The positive ratio analysis showed a positive ratio of 91.86%."

The brand reputation analysis for trot singers in February 2025 included Lim Young-woong, Park Ji-hyun, Lee Chan-won, Kim Yong-bin, Park Seo-jin, Tae Jin-ah, Na Hoon-a, Nam Jin, Ahn Seong-hoon, Young-tak, Son Tae-jin, Joo Hyun-mi, Jin Hae-sung, Song Ga-in, Jung Dong-won, Seol Woon-do, Jang Yoon-jung, Jeon Yu-jin, Jin Sung, Jang Min-ho, Hong Jin-young, Choi Soo-ho, Kang Moon-kyung, Yoyo-mi, Kang Jin, Eun Ga-eun, Kim So-yeon, Na Tae-joo, Kim Yeon-ja, Park Hye-sin, Lin, Nam Seung-min, Kim Da-hyun, Shin Yu, Oh Yu-jin, Choi Baek-ho, Kim Soo-chan, Shin Sung, Enoch, Son Bin-a, Yang Ji-eun, Park Gun, Jo Jung-min, Kim Tae-yeon, Hong Ji-yoon, Kim Yong-im, Choi Woo-jin, Jin Wook, Kim Hee-jae, Park Min-soo, Kim Na-hee, Park Hyun-bin, Mai Jin, Kim Joong-yeon, Shin Seung-tae, Yoon Soo-hyun, Na Sang-do, Lee Seung-yeon, Kim Yang, Bae Ah-hyun, Jeong Seo-joo, Na Young, Jae-ha, Park Gu-yoon, Miss Kim, Park Sang-cheol, Kang Hye-yeon, Hong Ja, Kim Kyung-min, Geum Jan-di, Jo Hang-jo, Maria, Seol Ha-yoon, Kim Hye-yeon, Min Soo-hyun, Choi Jin-hee, Jeong Mi-ae, Byeol Sa-rang, Yoo Ji-na, Gong Hoon, Kim Soo-hee, Yang Ji-won, Park Seong-on, Kim Ui-young, Jeong Seul, Hwang Yoon-seong, Jeong Da-kyung, Lim Seo-won, Jin Si-mon, Park Joo-hee, Kim Yeon-ji, Shin In-seon, Jin Mi-ryeong, Oh Seung-geun, Kim So-yu, Seo Joo-kyung, Jang Hye-ri, Kang Ye-seul, Moon Yong-hyun, Park Min-joo.

[Kim So-yeon, Star Today Reporter]

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